Ivy Boyd's shop


mascara is so personal, but these are the ones i reach for again and again.

ESSENCE | Lash Princess Curl & Volume Mascara
I love the hourglass brush and the way it deposits the right amount of product.
HOURGLASS | Caution Extreme Lash Mascara
This is what I use when I want those most WOW lashes.
SMASHBOX | Full Exposure Mascara
This gives me length and volume in all the right ways. I really like the big brush head.
TARTE | Lights, Camera, LashesMascara
The slim brush and thin formula give beautiful separation and definition.
TOO FACED | Better Than Sex Mascara
The hourglass brush really hugs the lashes and really wows.
COVERGIRL | Flourish By Lash Blast Mascara
I love this brush style for defining every single lash.
HONEST BEAUTY | Extreme Length Mascara + Lash Primer
This really does create long, impressive lashes. I don't usually use a primer, but this really does something.
Great for seperation and keeps the lashes lifted.
This brush is so easy to use and never dumps too much product onto the lashes.
I love the big, fat brush and lush volume it creates.