For interior designers, affiliate programs can transform your design eye into a long-term revenue stream. On ShopMy, top-earning designers are using affiliates to expand their services—whether through curated public content, client-exclusive collections, or premium one-on-one consults. No matter your approach, affiliate tools make it easy to integrate commissions seamlessly into your design business.
Here’s how to refine your strategy and maximize your earning potential with best practices from successful designers on ShopMy.
Create tailored collections for clients.
Offering personalized design solutions is second nature to you—ShopMy just makes it shoppable. With custom collections, you can handpick products for each client’s project and organize them by room, style, or budget.
Want to make it even more special? Set collections to “hidden” so only your client has access. It’s like creating a private mood board that’s instantly shoppable—a curated, VIP experience that feels thoughtful and high-end.
This not only simplifies sourcing for your clients but also earns you a commission on every purchase they make. Your clients get a ready-to-shop plan, and you get rewarded for your recommendations.
Share your “must-haves” through public collections.
Public collections let you showcase your expertise beyond client projects. Think: your go-to furniture brands, a seasonal home décor refresh, or a list of essential tools for renters.
These collections can be shared on social, embedded in newsletters, or linked in blog posts—meeting your audience right where they already are. ShopMy’s editorial collection style lets you add notes and design tips, giving your collection the feel of a mini magazine spread or design guide.
Pro tip: Treat your ShopMy storefront like a digital portfolio. Just as you’d showcase project photos on your website, your collections highlight your taste and niche expertise. This not only offers value to your audience but can also help attract potential brand partnerships.
Negotiate custom commission rates.
If your design recommendations consistently move product for a particular retailer, don’t hesitate to advocate for a higher commission. Many brands are eager to work more closely with interior designers who drive sales.
Use your ShopMy data to make the case, showing the volume and value of purchases made through your links. Prioritizing ShopMy brand partners in your recommendations can also lead to increased commissions, exclusive gifting opportunities, and long-term collaborations.
Encourage your audience to create wishlists.
Big-ticket items—like furniture, rugs, or lighting—aren’t always immediate purchases. Your audience might love your recommendation but need time before making the investment. That’s where wishlists come in.
When you encourage your audience to create a Shopper account and save items you recommend to their personal wishlist, you’re building long-term earning potential. If they come back weeks—or even months later—to finally purchase that dream sofa or splurge-worthy dining table, you’ll still earn commission on the sale.
It’s a seamless way to bridge the gap between inspiration and action. Wishlists let you capture the value of your recommendations even when purchases happen down the line, making them especially powerful for interior designers who work with investment pieces.
Pro tip: Frame wishlists as a tool for your audience, too. Position them as a way to collect their “dream home” finds in one place—like a digital design mood board. It’s an easy win-win: they stay inspired and organized, and you get rewarded when the time is right for them to purchase.
The Bottom Line
Affiliate marketing isn’t a side hustle—it’s a natural extension of your design business. With ShopMy’s tools, interior designers can streamline sourcing, expand client services, and create new income streams that reflect their expertise.
