Nobody knows your brand better than you do. With that knowledge, finding the right tastemaker should be effortless. But with an abundance of options, it can often feel overwhelming.
With ShopMy’s improved Discover, you can sort through our 300,000+ carefully selected creators to find the perfect match in seconds. From there, build long-lasting relationships and drive revenue through well-rounded campaigns, detailed reporting, and real-time data.
Search for the moment
ShopMy understands that finding the right creator for your brand is about more than matching a keyword to a bio. By using our natural language search, brands can zero in on creators who match their specific brand and campaign goals, whether that's a milestone moment or everyday posting. Search for "brides-to-be in Florida" or "skincare creators in Texas" to find the creator you're picturing.
To achieve this level of precision, we turn to ShopMy's proprietary data: from the products creators recommend and their bios, to real-time profile tags like "getting married" or "expecting a baby," and more. ShopMy analyzes signals no other platform sees, so you always find who's relevant right now and who's the right fit for your brand.
Know before you commit
ShopMy ensures you can vet creators quickly and confidently. No more spending budget on creators you were never quite sure about.
Each recommended creator comes with a brand match indicator — such as Strong Match — and an AI-generated explanation for why they surfaced. For example, if you’re looking to promote baby clothes to first-time moms in New York, you might see reasoning along the lines of, “NYC-based mom who already pins your products.” Smarter Discover also features an in-depth look at where your relationship with that creator stands. See whether you've gifted or shared Opportunities or codes, whether they've accepted, when they last promoted your brand, and how much they drive in sales.
Save your favorite creators by building a list directly from results. From there, you can bulk add, gift, and message creators directly from creator cards or via our new enhanced table view.
Explore smarter Discover in your ShopMy account.
Run creator marketing at full scale
The right creator relationships are the foundation of your brand's growth. ShopMy has always helped brands like you sort through hundreds of thousands of top-tier creators to find the best fit — filtering by audience, platform, performance, location, and more. Now, enhanced Discover capabilities help you find creators faster and choose with greater conviction, so you can spend less time guessing and more time seeing results.
Get started today.

