Creator Growth Specialist
As a Creator Growth Specialist, you will play a crucial role in attracting high-profile creators to join ShopMy. You will be focused on sourcing, acquiring and onboarding top tier creators. You will identify key demographics of talent to source based on new brands and retailers added to the platform and help us expand into and onboard creators in new verticals and categories. Additionally, you will play an important role in providing feedback to our engineering and marketing teams, sharing suggestions and recommendations based on creator conversations that will ultimately improve our product and marketing messaging and efforts.
Responsibilities
- Actively source and recruit top-tier creators and influencers to join the ShopMy platform, using various outreach strategies and tools.
- Analyze market trends and creator demographics to identify and target key segments for platform growth.
- Develop and maintain strong relationships with creators, providing support and guidance throughout the onboarding process.
- Collaborate with the marketing and engineering teams to relay feedback from creators, influencing product enhancements and marketing strategies.
- Implement and refine recruitment processes to improve efficiency and creator satisfaction.
- Stay updated with industry trends, platform updates, and influencer marketing strategies to ensure ShopMy remains a competitive and attractive option for creators.
- Conduct regular performance analysis of creator acquisition campaigns and adjust strategies as needed to meet growth objectives.
- Organize and participate in events and other networking activities to build brand awareness and establish community presence.
Qualifications
- You have a Bachelor's Degree or equivalent experience.
- 3+ years experience in field sales, inside sales or business development.
- Experience in creator marketing or at an agency (preferred).
- You possess a growth mindset with high urgency and initiative.
- You are a strategic and critical thinker who is able to grasp new business concepts quickly and works well with little to no direction.
- You have familiarity with multiple social platforms and keep up with industry and influencer trends.
- You are passionate about the creator / influencer space.
- You have excellent communication and time management skills.
- Existing creator relationships are a plus.
