About Us

Redefining the future of curated commerce.

2020

Launched

$750M

Volume Driven

150K

Creators

40K

Brand Partners

Our Team

Born from a research project at MIT and headquartered in New York, we’re not just building tools — we’re shaping a cultural shift.

Our team of engineers, designers, and industry minds is united by one belief: that taste is a form of intelligence. We build with that in mind — crafting technology that connects creators, brands, and shoppers through curated, trusted recommendations. Not ads. Not algorithms. Real influence, shared with purpose.

Chris Tinsley

Founder, Chief Business Development Officer

Tiffany Lopinsky

Founder, President

Harry Rein

Founder, CEO

In the Press

Affiliate Marketing Gets a Makeover: A Stylish New Growth Strategy

ShopMy Puts Its Spin on the Sponsored Post

Meet the NEXT 2024 Innovator of the Year Finalists

The Fight for Influencer Marketing Dollars Heats Up

Glossy Fashion & Luxury Awards finalists

How a Social Shopping Startup Is Gaining Ground

Our Mission

We believe the most compelling marketing doesn’t feel like marketing at all.

It’s a celebration: of standout products, thoughtful curation, and voices you trust. We’re here to bring that vision to life, by empowering creators to share what they genuinely love.

Join our team