Introducing ShopMy 101

We’re excited to introduce ShopMy 101, a comprehensive training program designed to help brands build world-class creator marketing programs on our platform.

ShopMy 101 is a structured learning experience crafted to empower brands with the knowledge and tools necessary to succeed in creator marketing. Whether you’re brand new to ShopMy or a seasoned partner looking to refine your approach, this free course offers valuable insights to help you leverage ShopMy’s robust suite of features.

By taking this course, brands will gain a deeper understanding of how to:

- Navigate the ShopMy platform with confidence.
- Utilize platform tools to enhance brand visibility and sales.
- Foster authentic and long-term relationships with creators.
- Optimize performance through data-driven decision-making.
- Maximize the impact of their creator marketing programs.

ShopMy 101 is ideal for anyone managing a brand account on ShopMy, whether they are directly handling day-to-day operations or overseeing strategy from a higher level. If you’re responsible for growing your brand’s presence through creator partnerships, this course is designed to help you succeed.

To ensure an effective learning journey, ShopMy 101 is divided into two tracks:

Perfect for beginners or those new to the platform, this track covers fundamental aspects of ShopMy, including:

- Understanding key platform features.
- How to connect with creators and begin collaborating.
- Understanding basic tracking and analytics.

For brands looking to take their creator marketing strategy to the next level, the advanced track delves deeper into:

- How to strategically use Opportunities to find the best creators.
- Making the most of the Discover page to identify high-impact partnerships.
- Advanced analytics and reporting to measure and optimize performance.
- How to customize gifting with Lookbooks.

Everyone can refine their skills and learn to navigate the platform with confidence by taking the Basic track; and once you’re ready to take your program to the next level, you can graduate to the Advanced track. No matter which course you take, by completing ShopMy 101, brands are investing in their success and positioning themselves to maximize the impact of their creator marketing program.

Creator marketing is an ever-evolving space, and staying ahead requires continuous learning and adaptation. By completing ShopMy 101, brands are making a strategic investment in their growth. With the right knowledge and strategies, brands can maximize the potential of ShopMy’s platform to drive sales, increase brand awareness, and build authentic relationships with creators and customers alike. What’s more, ShopMy 101 will continue to evolve, with new content and insights added regularly to ensure brands stay ahead of industry trends and make the most of everything ShopMy has to offer.

Ready to get started? If you’re an existing brand on ShopMy, reach out to brands@shopmy.us to get your registration link. If you’re a new brand interested in building a creator program, reach out to team@shopmy.us.